TrafficGuard alternatives: the four at a glance
TrafficGuard's Shield plan stops at one Google Search domain, so the alternatives worth pricing are Fraud Blocker, ClickCease, ClickGuard and Lunio, which reach Meta Ads and in some cases Microsoft Ads.
Shield is $49 a month for up to $30k of monthly ad spend, which TrafficGuard's page marks a limited promo price. Fraud Blocker's Standard plan counts 5,000 ad clicks, the paid clicks on the accounts you connect, for $79 a month on monthly billing. Both come from the vendors' pages as read on October 24, 2026.
| Tool | Price on monthly billing | What it counts | Networks |
|---|---|---|---|
| Fraud Blocker | Standard, $79 a month | Paid ad clicks; 5,000 on Standard | Google Ads and Meta Ads |
| ClickCease | Starter, $99 a month | Total site traffic; 5k on Starter | Lists Google, Meta, Microsoft; Microsoft monitoring only per support center |
| ClickGuard | Standard, $149 a month at 5k and 10k ad spend | Monthly ad spend; unlimited clicks | Google, Meta and Microsoft Ads; up to 3 websites |
| Lunio | No public price | A small fraction of ad spend | Google, Bing, Meta, LinkedIn, TikTok and more |
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Try Fraud Blocker →What TrafficGuard Shield leaves out
Shield covers a single domain connected to a Google Search Ads account, for up to $30k of monthly ad spend. It includes unlimited users, detection mode and automated prevention. Meta, Affiliate, Mobile and Performance Max protection sit on the Scale plan, which is custom-priced and sold by demo.
TrafficGuard lists a separate custom plan for Meta spend as well. Anything beyond Search therefore means a conversation with sales, not a price on the page. Stay with Shield when one Google Search domain is the whole job; Fraud Blocker vs TrafficGuard sets its limits beside Fraud Blocker's plans.
Fraud Blocker for Google Ads and Meta Ads
Fraud Blocker bills by ad clicks and works on both networks from Standard. On Google Ads it sends IP exclusions to campaigns that take them, which its guide lists as Search, Display and Standard Shopping. Meta Ads has no IP exclusions, so it adds bad visitors to a Custom Audience that your ad sets exclude.
Connecting Meta needs a Meta Business Account and a Meta Pixel. Its help center supports Meta campaigns that send people to your website, and not Poll, Video, Lead or Call ads. Pick it when Meta Ads sits beside Google Ads; Click fraud protection Meta Ads covers the Meta setup.
ClickCease and ClickGuard for Microsoft Ads too
Fraud Blocker's direct blocking stops at Google Ads and Meta Ads, so Microsoft Ads gets an exported IP list. ClickCease lists Microsoft Ads on every plan and bills by total website traffic, which counts any user activity on the site. Its support center calls that Microsoft service monitoring only.
ClickGuard bills by monthly ad spend, and Standard takes all three networks. Its help center describes Microsoft Ads exclusions. Where Microsoft Ads needs blocking, start with ClickGuard and ask how those exclusions work on your account.
Free trials compared, including one that only detects
None of the four lists a free plan, but all offer a way in. TrafficGuard's 30-day trial needs a credit card, charges nothing for 30 days and runs in detection mode, so nothing is blocked. Fraud Blocker's tiles call its trial on Standard and Pro a 7-day free trial, and its terms say it usually runs 7 days. Its pages do not state whether blocking runs during the trial. The plan you chose is charged automatically when it ends.
ClickCease's page title names a 7-day free trial. ClickGuard's sign-up steps ask for payment information before the trial is active, and its pricing page promises a reminder before it ends. Lunio offers a 14-day free traffic audit with access to analytics. Compare them in Fraud Blocker alternatives.
Sources used for this page
The facts above come from the pages below, read on October 24, 2026. Prices and terms change, so confirm them on the vendor's site before you buy.
- Click Fraud Protection Pricing for Every Business Size | TrafficGuard — Vendor pricing page · trafficguard.ai · read October 24, 2026
- Fraud Blocker pricing page — Vendor pricing page · fraudblocker.com · read October 24, 2026
- Terms of Service - Fraud Blocker — Vendor legal page · fraudblocker.com · read October 24, 2026
- How does Fraud Blocker prevent fraud? | Help Documents | Fraud Blocker — Vendor documentation · fraudblocker.com · read October 24, 2026
- Which campaign types does Fraud Blocker support in Facebook Ads (Meta Ads)? | Help Documents | Fraud Blocker — Vendor documentation · fraudblocker.com · read October 24, 2026
- How do I connect my Facebook Ads (Meta Ads) account? | Help Documents | Fraud Blocker — Vendor documentation · fraudblocker.com · read October 24, 2026
- How to Exclude IP Addresses in Google Ads — Vendor documentation · fraudblocker.com · read October 24, 2026
- Can I protect my Microsoft Ads campaigns? | Help Documents | Fraud Blocker — Vendor documentation · fraudblocker.com · read October 24, 2026
- ClickCease pricing page — Vendor pricing page · clickcease.com · read October 24, 2026
- Setting Up ClickCease's Monitoring For Microsoft Ads Account | ClickCease Support Center — Vendor documentation · support.clickcease.com · read October 24, 2026
- ClickGuard - Pricing & Plans — Vendor pricing page · clickguard.com · read October 24, 2026
- Does ClickGuard Support Microsoft Advertising? — Vendor documentation · docs.clickguard.com · read October 24, 2026
- ClickGuard: Account Creation & Free Trial Activation — Vendor documentation · docs.clickguard.com · read October 24, 2026
- Lunio pricing page — Vendor pricing page · lunio.ai · read October 24, 2026